Skye Suites – Signage & Wayfinding
SKYE Suites is the innovative hotel division of global real estate developer Crown Group. It was born out of a vision to create an architecturally-inspired spacious and luxurious urban resort experience. The name SKYE originates from the inspiration of creating vertical villas in the sky, a destination in the clouds. Every aspect is centred on creating a personalised curated experience with the full facility of residential living, comfort and connectivity.
Our team collaborated with the architects, brand agency and Crown Group to establish the design vision for Skye Suites signage and have established custom designed signage themes across the first 5 developments. Assisting from strategy, concept and then implementation we provided a full service design and delivery outcome.
Concept ideation for Infinity Green Square
Sydney’s oldest industrial heartland is being transformed into a vibrant, sustainable, 278 hectare urban renewal area. The Infinity building, with its iconic looped design by world-renowned Koichi Takada Architects, takes centre stage. The 20-storey mixed use building comprises 326 luxury apartments, a 90-room SKYE Suites hotel, and shops.
Our team developed a deep understanding of the brand and the needs of the user groups, and then designed a signage system sympathetic to the personality of the development.
Services
- Research and Strategy
- Architectural Analysis
- Brand / Theme Translation
- Form & Material Exploration
- Prototypes and Samples
- Production Files
- Construction Drawings
- Engineering
- Implementation
The bespoke signage design was rolled out to the first site in the Sydney CBD, Arc by Crown Group.
Sydney’s skyline has been forever transformed with the dramatic brick, steel and glass arches. Touches of brass echo across the signage suite which sits elegantly within the architectural landscape.
